Library Research Assignment Essay Example | Topics and Well Written Essays - 750 words

Library Research Assignment - Essay instanceUsing this patronage model, the union enkindle sell its products to the customers present in different parts of the world. An conquer business model is one of the key necessities in upgrading a company to the world of e-commerce. Benefits of the Website for the Company E-Business subject matter running a business using network technologies in order to improve the level of profits, as well as to expand the business. In todays world of competition, it has become the need of every(prenominal) retailer to have online presence to increase the level of sales. In this regard, website plays the role of the most important shammer as it is the main way to make people aware of the products and services being offered by the company. As Holub (2005) asserts, one of the easiest ways to help your business gain more exposure and potential customers is to have a professionally developed website (p. 1). Our company, A to Z Laptops, go away also mak e use of a website for merchandising purposes. The company will have an attractive website which will be placed on the most far-famed search engines, such as, Yahoo and Google in order to be searchable for general users in a contented manner. The website will perform all key business operations that admit marketing, sales, customer support, and internal communications. The website will also reduce the need of having a physical location for trading. A perfectly designed and user-friendly website will provide a lot of benefits to A to Z Laptops. some(a) of these benefits include increased multitude of sales through attracting more customers, improved and efficient customer service, increased business credibility, and reduced business operating cost. Benefits of Internet for the Company Some of the main benefits of internet for A to Z Laptops include internet marketing to enable the business reach international markets, online communication constitution to serve customers queries, and email system to improve customer service. A to Z Laptops tail assembly use many methods to sell its services to the customers. Some of the most popular ways include classified ads, internet marketing, selling through companys website, and email marketing. Online ads and promotions hold a key place in internet marketing. A to Z Laptops can use promotion techniques and ads placed over famous websites and search engines to make people aware of the products of the company. The company can also make use of emails as a direct marketing tool. As Williams (2012) states, netmail marketing is the oldest method to reach the prospects and maintain goodwill in the market (p. 1). The companys officials can use emails to send relationship-building and personalized messages to the targeted population. A major benefit of direct marketing is that it reduces marketing cost (Ojha, 2012). The company cal also use social networking websites to improve the process of socialization and increase publ ic cognizance about new technologies. Such websites are a great way to reach a cock-a-hoop number of people (Hawkins, 2012). Functional Specifications The key electronic business processes of A to Z Laptops will include internet marketing, electronic processing of order, and electronic customer service. We will establish our contacts with the online suppliers of the computer accessories and laptops to ensure preparedness of items to customers on the due date and time. We will put a link in the